Event planning is a job that is self descriptive. Your role is to make all of the arrangements for event planning on behalf of the people who employ you. It means that the client need not worry about the details as they can just give you the instructions and you take care of it.
Take it as a qualification
If you are looking into becoming an event planning manager then it is a good idea to take a qualification in it at an esteemed institution. There are quite a few places that will happily have you pay for a meaningless qualification in this, so make sure you find a good place to study. Look on LinkedIn at some of the profiles of people who work for bigger event planning companies and see where they went to study.
You can do it without a qualification
It is possible to do this job without a qualification in the same way you can be an actor without having a drama degree, but it does become harder to get work and to find full time employment as an event planning manager. You can however create a reputation for yourself and earn a name so that people will employ you.
Work with a professional for free if you must
Getting your foot in the door is difficult, which means you have to work your way up from the very bottom. Experience to put on your CV is very important, so work with professional event planners as much as you can. If this means you have to work for very little or for free then so be it. Get a letter of recommendation or a written reference from them if you can, and put your experience on your CV for future employers to see.
Start small with family parties
If you want to build up your experience then start with family parties and give your services for free. Arrange everything and get a feel for the business. If you are able to add this on to your CV then do, and get references too. It is better if the people without your family name are on there so that it looks as if members of the public hired you instead of family members.
Advertise and give people great rates
You can start advertising your services and hope that you gain custom that way. It is one way of getting more experience and getting more references. You may also be able to snag yourself a few referrals too.
It can be highly paid if you start getting good clients
The amount of prestige dictates the amount of money you make. The more contacts you get and the more relationships you build then the better your pay becomes. The better your reputation is then the more people will pay you.
Work for a larger firm for more prestige
Building up your own business from scratch is very hard, especially when you can get a lot of prestige from working for a bigger company. The hardest part is working your way to the top and getting the job in the first place.
Going it alone may be too difficult
If you do decide you do not want to work for a big company, then get together some like-minded people and work with them. Work with others in a cooperative team and make sure you are all working to promote your own services.
It is a cut throat industry
You are up against a lot of competition and they will do just about anything to damage your reputation or stop you from getting more clients.
Your reputation is all that holds up your business
It is a risky job because if you get a reputation for being unreliable or unprofessional then your good clients will dry up and you will spend the rest of your career working out details for kiddies parties.
References from previous clients are worth their weight in gold
If you can get a reference and referrals then you are in the money. They are worth a lot of money because such things are hard to come by and cannot really be bought.
Solicit for more work at functions (but subtly)
One way is to put your card into party bags that you give people as they are leaving. That way your promotion does not get in the way of the proceedings, and it is not as tacky as having printed mentions of your company on the tables or the balloons. It is subtle and it happens at the very end so people will not even know you were soliciting for more work until they get home and their hangovers have worn off.
Author’s bio: The guest post is written by Sonia Jackson from http://www.cool-essays.com. She writes essays on different topics and can give you useful advice.